Microsoft Dynamics CRM is a dynamic platform that helps
you plan and execute marketing and sales campaigns based on insights and market
trends. Apart from these functions, this platform also helps you build a strong
relationship with your customers. When you avail Microsoft Dynamics development services, you can customise the
customer service functional module based on the needs and requirements of your
business.
MS CRM software tool is an IIS-based web application that
supports the customer support team by providing real-time insights and updates.
What are the various
functions of the Microsoft CRM tool?
CRM allows you to
communicate with customers on any device or channel
This versatile tool lets you engage with clients on
different social media platforms. The use of intelligent AI also allows you to
use bots to respond to the most commonly asked questions by customers
automatically. The intelligent framework integrates different communication
channels and also routes cases from one channel to another to get the right
answers for the customer queries.
Find problems before
customers do
Customer service is becoming more proactive and less of
problem solving. Predictive care option allows you to analyse data derived from
various sources to predict possible issues before they blow into huge
proportions.
Offer personalised
customer services
Intelligent automation allows the tool to gather relevant
information regarding customer behaviour, which can be used to offer
personalised customer services. Agent-facing bots gather relevant information
from customers allowing you to make the right recommendations to your website
visitor.
Convert data into
insightful information
Microsoft CRM software tool not just gathers relevant
information regarding customer interaction on the website and the brand
presence across various platforms. Data gathered from survey forms, discussion
forums, social media platforms and by social listening is converted into
insights and trends that help you identify customer behaviour. You can use this info to create an agile
support model and allocate your staff and resource accordingly.
Want to step up your customer relationship management?
You can use Microsoft CRM development
tool. Aspire Software Consultancy offers customised technology solutions based
on your business needs and requirements. You can talk to our Microsoft Dynamics
CRM Consultant to set up, implement and train your team in using this dynamic
software platform. Contact us for more details.
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